Back to Projects & case studiesDigital Signage
Sardar Group — Digital Signage Rollout
A multi-site digital signage estate for one of Iraq's largest automotive and retail groups, specified, installed and handed over with a content workflow their own team runs.
- Client
- Sardar Group
- Location
- Erbil, Iraq
- Year
- 2024
- Category
- Digital Signage
The challenge
Sardar Group needed consistent, centrally-managed messaging across showrooms and service centres. Existing screens were a mix of hardware bought piecemeal, each managed locally, with no way to push a campaign to every site at once.
Our approach
We surveyed each location, standardised on a single display and player specification sized to the viewing distances actually in use, and built one content management layer over the top. Installation was phased site by site so no showroom lost a trading day.
The results
- A single estate under one content system
- Campaigns published to every site from one place
- Local staff trained to manage their own content
- Support contract covering the full estate
Ready to scope your project?
Tell us what you need and we will come back with a costed, deliverable plan.