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Sardar Group — Showroom Video Wall
A high-brightness video wall built as the visual centrepiece of the group's flagship showroom.
- Client
- Sardar Group
- Location
- Erbil, Iraq
- Year
- 2024
- Category
- Video Walls
The challenge
The flagship showroom needed a display large enough to anchor the space and bright enough to hold up against the glazing that runs the length of the floor.
Our approach
We modelled sightlines and ambient light before specifying anything, then built the wall around a processor configuration that lets the showroom team switch between live sources and scheduled content without technical support.
The results
- A calibrated wall that holds colour across the full array
- Source switching operable by showroom staff
- Content scheduled alongside the wider signage estate
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